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Dashboard Confessional Invests in Wine, in a Can™

Discussion in 'Article Discussion' started by Melody Bot, Dec 2, 2020.

  1. Melody Bot

    Your friendly little forum bot. Staff Member

    This article has been imported from chorus.fm for discussion. All of the forum rules still apply.

    Chris Carrabba of Dashboard Confessional today announced he has teamed up with Nightowl Canning as a partner, investor, and ambassador for Canvino: Bottle-Quality Wine, In A Can. The full press release can be found below.

    Chris Carrabba of Dashboard Confessional today announced he has teamed up with Nightowl Canning as a partner, investor, and ambassador for Canvino: Bottle-Quality Wine, In A Can™. Crafted by Gold Medal Winemaker Susy Vasquez and launching with five varietals—Cabernet Sauvignon, Sauvignon Blanc, Rosé, Pinot Noir, and Chardonnay—Canvino is now available to ship in 36 states, just in time for the holidays. All wines can be purchased online in four-packs in California, Tennessee, New York, Washington, D.C., Texas, Illinois, Georgia, Florida, and more (full list available HERE). Canvino will expand into additional states next year; more news will be announced soon.
    
    “After attending a music industry experience in wine country, I was inspired by how much I had learned about wine and how the flavors of each varietal could shape my experience,” explains Carrabba. “It's almost impossible to share a truly exceptional bottle of wine at a concert given the restrictions of a glass, so I sought out how I could combine music and wine in a more accessible fashion. Bottle quality wine in a can.”
    
    Canvino is farmed and forged by Vasquez in Lodi, California, with an eye to the environment and sustainability—including the use of solar power, as well as worm farms for cleaning processes. All five wines are proudly vegan, gluten-free, and certified green by Lodi Rules®, signifying a third-party audited commitment to rigorous, scientifically-sound sustainable winemaking. Vasquez, a “brightly shining star winemaker” (Lodi Wine Commission), says, "The ability to manage the entire process from vine to can is what sets Canvino apart. There was no need for additives to make the wine taste better, I just took the naked grapes and crafted them to get the right aromatics for each varietal.”
    
    From its can design inspired by Carrabba’s tattoo sleeves to each wine’s vivid palette, Canvino’s identity mirrors the evocative nature of Dashboard Confessional’s songwriting. “Collaborating with Chris on Canvino has taken the brand to a whole other level. His depth of thought and generosity of spirit has been invaluable at every stage of our creative process,” says Sam Saunders, Canvino Chief Creation Officer and Co-founder. “It’s been a dream collaboration for us, because our two brands really aligned on what's important from the get-go. We put as much artistry into the can as Chris does his music."  
    
    The official launch of Canvino caps off a year that saw Dashboard Confessional’s DC20 20thanniversary celebration, which included: the band’s first-ever career-spanning compilation, The Best Ones Of The Best Ones; a predominantly sold-out North American tour (cut short by the pandemic); a vinyl reissue series, The Early Days, that spotlighted the albums and EPs that defined the band's formative years; and a partnership with Mondo to release three EPs—2001’sSo Impossible, 2002’s Summers Kiss, and a newly created Spider-Man 2—for the very first time on vinyl.
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  2. DandonTRJ

    ~~~ヾ(^∇^ Supporter

    ♬ Cans down, this is the best grape I have ever fermented ♬
     
  3. joey-wan kenobi

    Happiness is a warm gun mama

    Well...Done... *high five*
     
    DandonTRJ and falafelmywaffle like this.
  4. parkerxcore

    Somebody's gonna miss us Supporter

    Might be comment of the year
     
  5. kpatrickwood

    Give what you can.

    Bravo. If they don't stick that on the can they're fuckin up.
     
  6. mrenkens007

    Surprise, Surprise Prestigious

    Tried so hard to match that expert comment, but only came up with the bottom of the cans should have "this is where I say I've had enough" printed on them.
     
  7. punkmrdubs

    Newbie

    all i can think of is IASIP - "i'm trying to be inconspicuous" lmao
     
  8. BradBradley

    Regular

    Screaming Zinfandelities
     
  9. jeff.dart

    Regular

    Y’all better trademark those.
     
  10. SoCoWilderNeSs

    Regular Supporter

    Cool and all I suppose but real talk, wine in a can sounds awful. I predict this investment will be a massive failure.
     
  11. josh-

    Twitter: @joshcaraballin

    Ehhhh canned wine is becoming more popular. Easy way to serve wine at a bar.
     
    popdisaster00 likes this.
  12. surgerone

    Regular Supporter

    aaaaand easier to sneak at a beach/park/place you're not supposed to have it.
     
  13. Interest in canned wine has been going up for a few years now.
     
    palebluedot and Jason Tate like this.
  14. Analog Drummer

    Regular

    If it works in a cask it’ll work in a can
     
    palebluedot likes this.
  15. ReginaPhilange

    Trusted Prestigious

    Yeah canned and juice box wines are becoming a lot more popular. I can see college students blowing this up
     
    palebluedot likes this.